Story – 1928

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Founder Leung Yun Chee emigrated from China to Singapore to seek his fortune. In a chance meeting, he met a German physician called Dr. Schmeidler, who gave him a recipe for a medicated oil, said to treat ailments. Leung Yun Chee was impressed by its wide range of applications, and was inspired by the entrepreneurial spirit that was sweeping Singapore, marketed and sold his newly discovered remedy. Axe Brand Universal Oil was born.